Privacy policy

Effective Date: January 24, 2021

When you use our mobile application Plant Identification Lite we can collect information about you that can directly or indirectly identify you (“Personal Data”).

This Privacy Policy describes:

We may periodically update this Privacy Policy. Your continued use of the Plant Identification Lite after the effective date of the updated Privacy Policy will be subject to the new Privacy Policy. If we make any major changes to our Privacy Policy and will need your explicit consent for further processing of your Personal Data, we will request your consent or your renewed consent (in case it was obtained previously).

If you do not agree with this Privacy Policy, PLEASE do not download or use Plant identification lite.

The controller of your Personal Data who determines purposes and means of the processing is Forpio Limited.

Our contact details:

Forpio Limited

Address: Dafnis, 1, Lakatamia 2334, Nicosia, Cyprus

e-mail: [email protected].

Data we collect

We would like to pay your attention that we collect very limited amount of Personal Data strictly required to provide you Plant Identification Lite which includes:

We do not process your payment information. Your payment information is proceed by Apple.

How do we collect personal data

All Personal Data is collected automatically with the help of cookies. Learn more about how we use cookies in section “Cookies and similar technologies” herein.

How do we use your personal data

Your Personal Data (Technical and Usage data) is used as follows:

Purpose of the processing Legal ground for the processing

To provide access to the Plant Identification Lite:

  • Give you correct access to the Plant Identification Lite,
  • Provide services you request within the Plant Identification Lite,
  • Send you Plant Identification Lite -related information, such as updates, security alerts, and support messages.
Agreement with you (Terms of Use) or your request before entering into a contractual relationship.

To keep the Plant Identification Lite safe and fair:

  • Analyze and monitor use of the Plant Identification Lite,
  • Respond to your comments and questions and provide support,
  • Take action against fraudulent or misbehaving users.
Our legitimate interest to ensure safe usage of Plant Identification Lite based on the balance of interests.

To make the Plant Identification Lite more suitable for you:

  • Analyze Plant Identification Lite experience,
  • Send you Plant Identification Lite -related communications, including our offers and recommendations.
Our legitimate interest to provide you better services based on the balance of interests.

To show you personalized advertisements:

  • Track the content you access and your online behavior in connection with the Plant Identification Lite,
  • Deliver, target and improve our advertisements in the Plant Identification Lite.

If you want to renew your iOS profile used for personalized advertising, you can reset your IDFA by yourself by following means:

  • go to “Settings” > select “Privacy”, > select “Advertising” > select “Reset Advertising ID” (see demo on Apple Support).

Be aware. By resetting your IDFA you will still receive advertising on your mobile phone, but this will not be “personalized advertising” anymore and may not correspond your interests.

Your explicit consent.

Cookies and similar technologies

Cookies are small text files sent to your computer or mobile device that enable services and website features to function properly.

Some of our cookies are necessary for certain uses of the Plant Identification Lite. These cookies allow us to make Plant Identification Lite usable by enabling basic functions like page navigation and access to secure areas of the Plant Identification Lite. The Plant Identification Lite cannot function properly without these cookies.

We have also created and implemented our cookies and cookies from third parties for analytical and marketing purposes. Analytical and marketing cookies, among other things, collect information on how users use Plant Identification Lite and the effectiveness of our third-party advertising.

Below is the list of our third-party cookies and the purpose for which we engaged each third party:

Name of such third party Its privacy policy How such third party uses your Personal Data
Google Firebase https://firebase.google.com/support/privacy To better understand users of Plant Identification Lite, learn about their preferences.
Facebook Analytics https://www.facebook.com/about/privacy/previous
Appsflyer https://www.appsflyer.com/privacy-policy/
Amplitude https://amplitude.com/privacy
Facebook ads https://www.facebook.com/about/privacy/previous To provide you advertising that will fit your interests.
AdMob https://www.facebook.com/about/privacy/previous

You can generally activate or later deactivate the use of cookies through a functionality built into your iOS device:

You can also contact us via [email protected] with the request to disable particular categories of cookies.

International data transfers

We can have partners all over the word, thus your Personal Data can be transferred to anywhere in the world. Since different countries may have different data protection laws than your own country, we take steps to ensure adequate safeguards are in place to protect your data as explained in this Privacy Policy. Adequate safeguards that our partners may use include standard contractual clauses approved by EU Commission.

Your rights and options

We process and answer your requests without undue delay and in any event within one month of our receipt of the request unless a longer period is required due to the complexity of the request. In this case, our response time can be up to three months in total.

You have the following rights regarding your Personal Data we hold about you, unless provided otherwise by applicable law.

Your rights. You also have the right to access Personal Data we hold about you, correct your Personal Data, have your Personal Data deleted, object how we process or share your Personal Data, and restrict how we process or share your Personal Data. You can at any time send us a relevant request to access, correct, delete, stop or restrict processing or sharing of your Personal Data via e-mail at [email protected].

Note that if you ask us to delete your Personal Data, we can retain your Personal Data as necessary to comply with our legal obligations or resolve disputes.

If your explicit consent serves the basis for Personal Data processing, you can withdraw the consent at any time sending a relevant request via e-mail at [email protected].

Rights of california residents

As required by California Consumer Privacy Act (CCPA) we endeavor to respond to a verifiable request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by e-mail.

Right to opt out. Under the CCPA each California resident can request business stops selling Personal Data to third parties.

Do we actually “sell” Personal Data? We do not, and will not, provide your Personal Data in direct exchange for money. Therefore, in the literal sense, we do not sell your Personal Data. We only share your Personal Data with our partners that provide cookies as explained in the section “Cookies and similar technologies” since we collect Personal Data only through cookies.

Other rights. You also have a right to be informed about what categories of Personal Data we are collecting: you can request us to disclose what Personal Data we have collected in the past 12 months and right to get a free copy of your Personal Data disclosed in a readily usable and readable format. You can also request us to delete the Personal Data we have collected in the past 12 months. We will not discriminate against you for exercising any of your rights granted under CCPA.

Mandatory verification. As required by CCPA we will need to verify your identity before processing your request. In order to verify your identity, we will generally match sufficient information you provide us to the information we maintain about you in our systems. In certain circumstances, we may decline the request, mainly where we are unable to verify your identity, for example, if you have disabled cookies, changed the device you used to access the Plant Identification Lite or you have already requested us to delete your Personal Data.

How do we protect your personal data

Security Safeguards. In order to ensure a secure and safe player experience, we are continuously developing and implementing administrative, technical and physical security measures to protect your Personal Data from unauthorized access or against loss, misuse or alteration.

Data retention. We retain your Personal Data for as long as it is necessary to fulfill the purposes specified in the section “How do we use your Personal Data”. We regularly (at least once a year) review and de-identify unnecessary data to store it for research or statistical purposes only.

Age limits

We do not knowingly collect or solicit Personal Data about or direct or target personalized advertisements to anyone under the age of 13, except in European Economic Area, where the age is limited to users under 16, or knowingly allow such persons to use Plant Identification Lite. If you are under the age of 13 (or 16 where applicable), please do not send any Personal Data to us. If we learn that we have collected Personal Data about a child under age 13 (or 16 where applicable), we will delete that Personal Data as quickly as possible. If you believe that we might have any Personal Data from or about a child under the age of 13 (or 16 where applicable), please contact us at [email protected].